北京航空航天大学学报(社会科学版) ›› 2019, Vol. 32 ›› Issue (2): 108-113.DOI: 10.13766/j.bhsk.1008-2204.2016.0394

• 经济与管理 • 上一篇    下一篇

农产品创意加工策略演化与仿真

梁文卓1, 侯云先1, 张莉1, 王琳2   

  1. 1. 中国农业大学 经济管理学院, 北京 100083;
    2. 河南工业大学 管理学院, 河南 郑州 450001
  • 收稿日期:2016-10-26 出版日期:2019-03-25 发布日期:2018-05-25
  • 作者简介:梁文卓(1991-),男,安徽蚌埠人,博士研究生,研究方向为供应链优化.
  • 基金资助:

    国家"十二五"科技支撑计划课题(2014BAL07B05)

Evolutionary Game Analysis and Simulation of Creative Processing Strategies of Agricultural Products

LIANG Wenzhuo1, HOU Yunxian1, ZHANG Li1, WANG Lin2   

  1. 1. College of Economic and Management, China Agricultural University, Beijing 100083, China;
    2. College of Management, Henan University of Technology, Zhengzhou Henan 450001, China
  • Received:2016-10-26 Online:2019-03-25 Published:2018-05-25

摘要:

针对创意农产品加工过程中农户与加工企业的策略选择问题,基于进化博弈理论,研究长期协同过程中的合作机制,对各群体策略选择进行演化趋势、稳定性分析,并根据2016年度北京市农业嘉年华活动期间的企业访谈数据进行仿真验证。研究发现,农户是否进行农产品质保主要受到质量投入成本、投入增长比、农产品收购价格等因素影响;而企业个体的加工决策则由加工成本、产出增长比率、产品收购价格、外部性效益共同决定。

关键词: 农户, 农产品加工企业, 农产品创意加工, 进化博弈理论, Matlab仿真

Abstract:

Aiming at the strategy selection of farmers and processing enterprises during the processing of creative agricultural products, we study coordination mechanism during the long-term cooperation, and make the stability analysis of the strategy selection of different groups, based on the evolutionary game theory. Then, we make numerical stimulations from the interview data collected during the 2016 Beijing Agricultural Carnival. The research shows that the strategy choice of the farmers are mainly influenced by quality cost, ratio of input to output, purchasing price of agricultural products; the strategy choice of the enterprises are codetermined by processing cost, output ratio, price, and external benefits.

Key words: farmers, processing enterprises of agricultural production, creative process of agricultural production, evolutionary game theory, Matlab Simulation

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