北京航空航天大学学报(社会科学版) ›› 2006, Vol. 19 ›› Issue (2): 22-26.

• 经济管理与社会发展研究 • 上一篇    下一篇

大型文化项目组织结构模式探析

秦 霖,邱菀华   

  1. 北京航空航天大学 经济管理学院, 北京 100083
  • 收稿日期:2004-10-22 出版日期:2006-06-25 发布日期:2010-10-15
  • 作者简介:秦霖(1975-),男,苗族,重庆人,博士研究生,研究方向为项目管理与文化产业.

An Exploration of the Organizational Framework of Large-scale Cultural Projects

QIN Lin, QIU Wan-hua   

  1. School of Economics and Management, Beijing University of Aeronautics and Astro nautics, Beijing 100083, China
  • Received:2004-10-22 Online:2006-06-25 Published:2010-10-15

摘要:

在文化服务项目化和产业化的运作过程中,文化企业和大型文化项目组织越来越呈现出"网 络关系"、"虚拟结构"等趋势。本着新型组织原则,结合文化企业的特征属性和大型文化项目的具体要求,按照职能隐含型、职能协调型、单列项目型、矩阵型、项目部型等五种组织架构来明确大型文化项目组织与文化企业的关系。构建自身内部组织,是实现大型文化项目规范、高效运作和文化服务业全面产业化的重要前提和根本保证。

关键词: 大型文化项目, 项目管理, 组织设计与管理

Abstract:

In the process of projectization and industrialization of cultural service, th e organization of cultural enterprises and large-scale cultural projects is in creasingly taking on the contours of a network and virtual structure. It is an e ssential prerequisite for and guarantee of the standardization and efficiency of large-scale cultural projects and the industrialization of cultural service to define the relationship between large-scale cultural projects and cultu ral enterprises and build the internal organization in the light of the new orga nizational principles, the characteristics of the particular cultural enterprise , the specific requirements of a given large-scale cultural project, and the fi ve organizational frameworks, i.e. function connotative, function coordinative, individual project, matrix structure and project department.

Key words: large-scale cultural projects, project management, organizational design and ma nagement

中图分类号: