ISSN 1008-2204
CN 11-3979/C
韩啸, 黄剑锋, 龚泽鹏, 王莉. 把服务带回采纳:智能化养老应用采纳研究[J]. 北京航空航天大学学报社会科学版. DOI: 10.13766/j.bhsk.1008-2204.2022.1090
引用本文: 韩啸, 黄剑锋, 龚泽鹏, 王莉. 把服务带回采纳:智能化养老应用采纳研究[J]. 北京航空航天大学学报社会科学版. DOI: 10.13766/j.bhsk.1008-2204.2022.1090
HAN Xiao, HUANG Jianfeng, GONG Zepeng, WANG Li. Bringing Service Back to Adoption: Research on Adoption of Intelligent Elderly Care Application[J]. Journal of Beijing University of Aeronautics and Astronautics Social Sciences Edition. DOI: 10.13766/j.bhsk.1008-2204.2022.1090
Citation: HAN Xiao, HUANG Jianfeng, GONG Zepeng, WANG Li. Bringing Service Back to Adoption: Research on Adoption of Intelligent Elderly Care Application[J]. Journal of Beijing University of Aeronautics and Astronautics Social Sciences Edition. DOI: 10.13766/j.bhsk.1008-2204.2022.1090

把服务带回采纳:智能化养老应用采纳研究

Bringing Service Back to Adoption: Research on Adoption of Intelligent Elderly Care Application

  • 摘要: 现有采纳研究对服务特征可能引发的后果缺少深入分析,致使无法从服务主导的价值逻辑把握当前老年人对智能化养老应用的采纳特征。本文从“服务特征”出发,通过扎根理论对访谈材料进行编码分析,捕获服务氛围并建立分析框架。在此基础上,对深圳、上海和成都的调查数据分析发现:服务氛围和满意度是对采纳意愿直接影响最大的两个变量;感知风险与采纳意愿没有显著关系;采纳意愿显著正向影响采纳行为;满意度在服务氛围与采纳意愿之间产生部分中介效应。研究在微观层面识别、证实服务因素的有效性,拓展了既有研究论域,提供了研究新方向。

     

    Abstract: The adoption research for the elderly lacks in-depth analysis of the service features, Inability to grasp the current characteristics of elderly user’s adoption of smart ageing applications from a service-led value logic. This paper analyzes the interview through grounded theory, finds the concept of service atmosphere. On this basis, questionnaires were distributed to the elderly in Shenzhen, Shanghai and Chengdu, and the data were collected and analyzed by SEM. The results show that service atmosphere and satisfaction are the two variables that have the greatest direct effect on adoption intentions; and perceived risk has no significant relationship with adoption intentions; adoption intention has a significant impact on adoption behavior;satisfaction partially mediates the effect between service climate and adoption intentions.The research identifies and confirms the effectiveness of service factors, expands the scope of the research, and provides a new direction for future research.

     

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