Empirical Study on Innovative Quality of Foreign Language Talents and International E-commerce

The rapid development of international E-commerce has put forward new requirements and challenges for the cultivation of foreign language talents in terms of innovative quality. Based on the three quality theory, this paper explores ways of improving the innovative quality of foreign language talents under the rapid development of international E-commerce in the following three aspects: professional knowledge quality, job quality and occupational awareness quality. The result shows that foreign language talents under traditional teaching mode can't meet the requirements for the development of international E-commerce. The paper suggests that foreign language teaching reform should be based on the enhanced adaptability of economic and social development requirements, setting up on-line international e-commerce center and practice studios. At the same time, relying on international e-commerce platform, universities should carry out reforms of project teaching and establish quality training of dynamic occupational awareness and feedback mechanism between colleges and enterprises to conform to the needs of enterprises' development.