ISSN 1008-2204
CN 11-3979/C
WANG Jing, XI Yang, LI Tie-ke. Mass Customization Based on Experience Economy and User Involvement[J]. Journal of Beijing University of Aeronautics and Astronautics Social Sciences Edition, 2004, 17(1): 45-49.
Citation: WANG Jing, XI Yang, LI Tie-ke. Mass Customization Based on Experience Economy and User Involvement[J]. Journal of Beijing University of Aeronautics and Astronautics Social Sciences Edition, 2004, 17(1): 45-49.

Mass Customization Based on Experience Economy and User Involvement

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  • Received Date: November 28, 2002
  • Published Date: March 24, 2004
  • "Experience economy" is inevitable as the trend of social development. The production pattern that can match experience economy is Mass Customization (MC) based on the user involvement. This paper analyzes the new challenge caused by experience economy, proposes the idea that mass customization based on user involvement will be the main production pattern in the future. A network-based and user involvement-based mass customization model is established.
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